As a freelancer, web copy writing and SEO optimized work makes up much of the workload. Some work I’ve contracted on my own while other assignments have gone through agencies such as WebWritingWords, GreatContent and TripleCurveLLC (now ZenContent). This has included a number of different specialties.
- Blogging, article writing, social media & outreach (non-commercial) – since 2009 (ongoing) including blogging, Facebook, Twitter, Linked-in for clients, adding non-commercial web content and other online activities to support website traffic and promote individual organizations and events; individual projects by contract.
– TheRichest – SEO optimized listicles for a global pop culture magazine
– The Inquisitr News – SEO optimized posts for a global news aggregate website (Jan to July 2016)
– Limoneira – purely informational blog posts and lifestyle tips revolving around their primary product (lemons) with no sales pitch
– Twirlit pieces – pop culture, buzz worthy pieces – samples: Wendy Davis, hair braiding, Forbes most powerful celebrities, female samurai
- Marketing oriented web copy writing & corporate communications – multiple clients from 2007 to present (ongoing), including business reports and documents, webpages, company blogs and other social media and entire website contents.
– Athletescare Toronto & Ottawa – SEO optimized webpages
– GreenStream Environmental small business blog – marketing oriented blog containing useful information
– Petrillo Law blog (September 2012 to December 2015) – SEO oriented blog specific to the topic containing a marketing push
- Retail & product website copy – regularly from June 2006 to February 2009 & occasionally from 2010 to the present for major national clients along with various small businesses including product descriptions, supplementary and explanatory materials, and marketing materials for a very wide range of consumer products.
– The Shopping Channel (jewellery, clothing, cosmetics, household items & more – Mississauga, ON)
– Dainolite Lighting Inc. (Mississauga, ON)
– Bath Melts Inc. (beauty, cosmetics – Hamilton, ON)
– My Baskets by Simontea (gift baskets – Toronto, ON)
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